Technical animations and 3D explainer videos
Technical animations or 3D explainer videos are the ideal medium to convince your customers. Indeed, animation allows you to explain and demonstrate a concept, a movement or a complicated assembly. From then on, your audience is convinced of the usefulness and effectiveness of your product.
I provide 3D videos for the industry, and I support you in the development of your project from A to Z.
3D animations are ideal for a trade show booth. They can also be integrated into your website. Short explanatory animations are also very effective for increasing the number of views on social networks.
So what are technical animations?
These are short films that clearly and concisely present a product, service or process. They use visuals, animations and narrations to simplify complex concepts and make the information easily understandable. In the industrial sector, these videos can cover a variety of topics, from demonstrating the use of equipment to explaining manufacturing processes.
Your film project, step by step :
• Preparatory meeting: The objectives of the film are defined. Technical information is gathered.
• Scenario and Storyboard: The film is described in text, then cut into images to precisely define the different scenes.
• Modeling: Sets, objects, machines, etc. Are modeled in 3D. Textures, materials and ambient lighting are defined and validated.
• “Low resolution” version: Provisional editing of the video, with insert of subtitles, logos, music, etc.
• Final version: High resolution version and optimization for the targeted media (Youtube, Instagram, Linkedin, exhibition stand, etc.).
We will evaluate, correct and validate each of these phases together.
The interest of industrial 3D animations
Clarity and Understanding
Explainer videos help break down technical information into digestible segments. They help employees, customers, and partners better understand complex concepts, reducing the risk of misunderstandings.
Industrial 3D animations help with continuous training
In industry, employee training is crucial. For example, technical animations can help with the training of new employees. For example, how to use machines, follow safety procedures or understand production processes. This makes training more engaging and memorable.
Improved Communication
3D explainer videos facilitate communication between teams, customers and partners. They allow information to be conveyed visually, which is often more effective than written documents or PowerPoint presentations.
Increased Social Media Engagement
Video content also strongly attracts viewers’ attention. By integrating technical animations into your marketing strategy, you increase customer engagement and improve your brand’s visibility.
Sales Support
Explanatory videos also serve as powerful sales tools. They demonstrate the benefits of a product or service in a dynamic way, which can positively influence customers’ purchasing decisions.
SEO Optimization
Explanatory videos also improve your website’s SEO. By integrating videos on your pages, you increase the time visitors spend on your site. This is indeed a positive factor for search engines. In addition, videos can be shared on social networks, thus increasing your reach.
In short, technical animations and 3D explanation videos are a valuable tool for the industry. It offers clarity, efficiency and engagement. Whether it is to train employees, improve communication or support sales efforts, explainer videos play a vital role in the communication strategy of industrial companies. By investing in the creation of quality explainer videos, you improve the understanding of your products and services, but also strengthen your position in the market.
Want to see some examples of industrial 3D videos? Here is a short summary of what we can achieve together.
Are you looking for a still illustration instead? Feel free to visit this section of my website.
